People don’t really trust advertisement they trust people. A large percentage of people make purchase decisions based on their friends review than just from advertisers. Brands that rely sole on adverts to sell, will eventually...
Strip your website down to the basics and do a few things really well.
Nothing is more memorable than truth beautifully told.
Don’t rush to rise to fame, lest you will be lashed in shame
People change, and so do their aspirations, and so should brands.
Brands play in an exciting sandbox of symbolic meanings.
The future of branding is marketing with people, not at them.