Convert your fans into your customers by adding value to what you do.
The creative brand of Cirque du Soleil is creativity.
You have to stay true to your heritage; that’s what your brand is about.
Whatever you do gives you the name it gives.
Hug your customers but also offer handshake to your competitors.
Products shouldn’t just work well, they must unfold well.
Entrepreneur, either your brand is distinct or your brand is distant.
I am not brand conscious. I wear what suits me.
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