If you can imagine a solution, you can make it happen.
Lean brands are the result of continually testing assumptions.
The psychology of individual creativity is about at least three different things. First, creativity is about thinking differently. Second, creativity is about feeling differently. Third, creativity is about focusing, or committing, differently.
Brands play in an exciting sandbox of symbolic meanings.
Retro is a symptom of a generation that is too lazy to innovate.
Lifelong learning is no longer a luxury but a necessity for employment.
Innovation is about practical creativity – it’s about making new ideas useful…
A disruptor finds opportunity and profit from his misfortunes.
All human aspirations are opportunities for brands to build relationships.