Clarity enables Empowerment

The biggest risk is not taking any risk… In a world that changing really quickly, the only strategy that is guaranteed to fail is not taking risks.

I’d paralyze anyone who wanted to hurt me.

Rouse him, and learn the principle of his activity or inactivity. Force him to reveal himself, so as to find out his vulnerable spots.

The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.

Know the enemy, know yourself and victory is never in doubt, not in a hundred battles.

(John F.) Kennedy was an elitist and not a populist. He was enthralled by a certain British aristocratic view of politics in which an enlightened ruling class makes reasoned, rational decisions that are in the...

The requirement for the United States to craft a national security strategy (NSS) document was first codified in the National Security Act of 1947, and amended by the Goldwater-Nichols Department of Defense Reorganization Act of...

Plan strategically and strike it once to win. You can achieve maximum dues with minimum dice if only you are willing to clearly calculate and throw your efforts with optimism!

Religion, too, is a weapon. What manner of weapon is religion when it becomes the government?

Peace is one thing, revolution is another. You were either impatient or highly optimistic to think one would lead to the other. – Panchali Draupadi.

We need to move from comparative advantage to perpetual advantage…

Take time to deliberate, but when the time for action comes, stop thinking and go in.

Look. I have a strategy. Why expect anything? If you don’t expect anything, you don’t get disappointed.

Do not swallow bait offered by the enemy. Do not interfere with an army that is returning home.

Consider and then act, don’t react. A worthy opponent will calculate his move to entice a response from you. Make your own play.

it is better to recapture an army entire than to destroy it, to capture a regiment, a detachment or a company entire than to destroy them.

If your enemy offers you two targets, strike at a third.

The history of sea power is largely, though by no means solely, a narrative of contests between nations, of mutual rivalries, of violence frequently culminating in war. The profound influence of sea commerce upon the...

We propose to consider first the single elements of our subject, then each branch of part, and, last of all, the whole in all its relations-therefore to advance from the simple to the complex. But...

… all too often, a successful new business model becomes the business model for companies not creative enough to invent their own.[2002] p.46

Annual planning cycles doom you to short term fixes for long term problems

I have placed my faith in humanity, but faith in the universal becomes meaningless without faith in the individual. – Panchali Draupadi

Brilliant strategy is the best route to desirable ends with available means.

É necessário a um príncipe saber usar do animal com destreza, dentre todos ele deve escolher a raposa e o leão, pois o leão não pode defender-se de armadilhas, e a raposa é indefesa diante...

Don’t hit at all if it is honorably possible to avoid hitting; but never hit soft!

mystify, mislead, and surprise the enemy

When an invading force crosses a river in its onward march, do not advance to meet it in mid-stream. It will be best to let half the army get across, and then deliver your attack.

Leaders need to correct for cognitive biases the way a sharpshooter corrects for wind velocity or a yachtsman corrects for the tide.

Camouflage doesn’t help when the other guy is willing to defoliate the whole jungle.

The entrance strategy is actually more important than the exit strategy.

The best defense is a good offense.

Strategy is methodical, but the one who steers chaos and randomness can steer God.

A man may plant a tree for a number of reasons. Perhaps he likes trees. Perhaps he wants shelter. Or perhaps he knows that someday he may need the firewood.

There are people who are really good managers, people who can manage a big organization, and then there are people who are very analytic or focused on strategy. Those two types don’t usually tend to...

Wine gives one ‘ideas,’ whereas champagne gives one ‘strategies.

If your opponent is of choleric temper, seek to irritate him. Pretend to be weak, that he may grow arrogant.

Great results, can be achieved with small forces.

Therefore the clever combatant imposes his will on the enemy, but does not allow the enemy’s will to be imposed on him.

The typical industry approach is [retailers] to treat vendors like the enemy… If vendors can’t make a profit then they don’t have money to invest in research and development, which in turn means that the...

Your money habits and investment strategy is not all about what you do, but much about who you are. Become the person it takes to do, succeed, and innovate.

If you need me I’ll be napping in the supplies closet. The most important part of an attack is the planning.

In preparing for battle I have always found that plans are useless, but planning is indispensable.

I am death; I am this blood, these ravaged lands, and this wanton destruction. – Panchali Draupadi

Strategy was first used in Athens (508 BC) to describe the art of leadership used by the ten generals on the war council. Some argue for the more creative, human side, while others argue for...

Never interrupt your enemy when he is making a mistake.

The Warrior knows that no man is an island.He cannot fight alone; whatever his plan, he depends on other people. He needs to discuss his strategy, to ask for help, and, in moments of relaxation,...

the opportunity of defeating the enemy is provided by the enemy himself.

You can ensure the safety of your defense if you only hold positions that cannot be attacked.

When you engage in actual fighting, if victory is long in coming, then men’s weapons will grow dull and their ardor will be damped. If you lay siege to a town, you will exhaust your...