The beauty myth of the present is more insidious than any mystique of femininity yet: A century ago, Nora slammed the door of the doll’s house; a generation ago, women turned their backs on the...

Though you can get smart from reading everything that a smart person writes, you cannot get famous from reading about everything that a famous person does or is said to have done.

Copywriters, journalists, mainstream authors, ghostwriters, bloggers and advertising creatives have as much right to think of themselves as good writers as academics, poets, or literary novelists.

Managing an advertising agency isn’t all beer and skittles. After fourteen years of it, I have come to the conclusion that the top man has one principle responsibility: to provide an atmosphere in which creative...

Marketing is what you do when your product is no good.

With money spent on incentives, you can see results immediately. Advertising effectiveness is a much bigger question mark. I think you have seen a marketing budget realignment, with more money going toward incentives rather than...

In the Soviet Union you weren’t allowed to speak out against the government. In the US you cannot speak out against sponsors.

Is the beauty myth good to men? It hurts them by teaching them how to avoid loving women. It prevents men from actually seeing women. It does not, contrary to its own professed ideology, stimulate...

If I were asked to name the deadliest subversive force within capitalism–the single greatest source of its waning morality–I should without hesitation name advertising. How else should one identify a force that debases language, drains...

Advertising design, in persuading people to buy things they don`t need, with money they don`t have, in order to impress others who don`t care, is probably the phoniest field in existence today.

The attempt to force human beings to despise themselves is what I call hell.

Newspapers provided a common culture of aspiration.

The most important word in the vocabulary of advertising is test. If you pretest your product with consumers, and pretest your advertising, you will do well in the marketplace.

All the papers that matter live off their advertisements, and the advertisers exercise an indirect censorship over news.

AOL recognized that they needed to shift from selling content, which wasn’t practical, to relying on advertising. They’re heading in the right direction.

One would understand a ban on surrogate advertising, but to completely ban [smoking] is ridiculous, a joke taken too far.

Why should her lover, just because he is male, be in a position to judge her against other women? Why must she need to know her position and hate needing to, and hate knowing? Why...

When reading a book, you are sold what some writer thought. When reading a newspaper, you are sold what someone did, and, what some advertiser made.

Seamlessness is key to the live strategy. There’s a significant opportunity for revenue growth through advertising as it pertains to software as a service.

Part of the problem with existing linear advertising models, even in new media like online video, is the general lack of ability to make ads relevant and timely when rolled out to broad audiences. Platforms...

Sound an alarm! Advertising, not deals, builds brands.

Advertising for travel and resorts virtually vanished with the war and those will trickle back, but there are other issues facing the stocks. Help wanted advertising has hit a 40-year bottom with the surge in...

With branded entertainment, it’s inevitable that advertising will find its way back into the model.

There was really nobody in house that wanted to take it. And instead of advertising outside I decided that I would like to do it. Baseball and softball are my love.

The potential for local search and local advertising comes into play.

For the first time in history, children are growing up whose earliest sexual imprinting derives not from a living human being, or fantasies of their own; since the 1960s pornographic upsurge, the sexuality of children...

We expect to see advertising revenue slow in the second half of the year,