On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.

Green-tech could be the largest economic opportunity of the 21st Century.

In the Depression we had to divert corn acreage.

Mobile entertainment is a huge opportunity. We are committed to mobile just as much as we are to PCs.

If you take the approach that you want to scrape every last nickel off the table, that’ll work one or two times, but after awhile, your reputation will precede you.

I have enjoyed the years enormously in Cleveland and especially in Baltimore.

It has been said that 80% of what people learn is visual.

Give a man a beer, waste an hour. Teach a man to brew, and waste a lifetime!

I want to say here and now, that I demand unshakable integrity of every State employee.

The headline is the ‘ticket on the meat.’ Use it to flag down readers who are prospects for the kind of product you are advertising.

There is more selfishness and less principle among members of Congress than I had any conception of, before I became President of the U.S.

The opportunity for an entrepreneur to start a company from scratch today is abysmal.

Success follows those adept at preserving the substance of the past by clothing it in the forms of the future.

In times of great stress or adversity, it’s always best to keep busy, to plow your anger and your energy into something positive.

I mean homes are very easy to build and buy. But I think that the idea of saving for stocks is a hard thing that people in this country have embraced.

It’s the company itself, but most of these mutual fund companies, the guy who runs the company is just a fact totem and the guy who runs the money is the power. But we really...

In the ‘Nike Economy,’ there are no standards, no borders and no rules. Clearly, the global economy isn’t working for workers in China and Indonesia and Burma any more than it is for workers here...

Everyone has the brainpower to follow the stock market. If you made it through fifth-grade math, you can do it.

Ultimately, we wanted Nike to be the world’s best sports and fitness company. Once you say that, you have a focus. You don’t end up making wing tips or sponsoring the next Rolling Stones world...

Sometimes I feel like I’m a contestant in a reality show that probably would be called The Apprentice Survivor Millionaire.

Women like myself, CEOs, can pave the way for more women to get to the top.

Research has shown that people who volunteer often live longer.

The prospect of success in achieving our most cherished dream is not without its terrors. Who is more deprived and alone than the man who has achieved his dream?

If it doesn’t sell, it isn’t creative.

Hire people who are better than you are, then leave them to get on with it. Look for people who will aim for the remarkable, who will not settle for the routine.

The key is growth margins went in the right direction, unit volume increased quarter on quarter, and expenses came down. We threw off over $300 million in cash. All of those were in the right...

A penumbra of somber dignity has descended over his reputation.

You can’t sit on the lid of progress. If you do, you will be blown to pieces.

Any supervisor worth his salt would rather deal with people who attempt too much than with those who try too little.

These will be fabulous investments and will make millions of more people rich.

If it’s not growing, it’s going to die.

Don’t bottom fish.

The ascent of the hills (for they do not deserve the name of mountains) was so gradual as to cause but little fatigue in travelling over them.

Chief executives, who themselves own few shares of their companies, have no more feeling for the average stockholder than they do for baboons in Africa.

The day is coming when, in 45 seconds, you can download a movie.

When we can find some humor in our upsets, they no longer seem as large or as important as they once did.

McGraw had been a great friend of my father’s in the days when McGraw was managing the New York Giants and my daddy was president of the Chicago Cubs.

Leaders grasp nettles.

The secret of long life is double careers. One to about age sixty, then another for the next thirty years.

I would say that Bob Dylan is as interested in money as any person I’ve known in my life. That’s just the truth.

It is essential to employ, trust, and reward those whose perspective, ability, and judgment are radically different from yours. It is also rare, for it requires uncommon humility, tolerance, and wisdom.

Americans need accurate information in order to consider Social Security reform. Too bad the media can’t be counted upon to provide it.

It has always seemed to me a pity that the young people of our generation should grow up with such scant knowledge of Greek and Latin literature, its wealth and variety, its freshness and its...

But it shows some of the hunger there is for user expression and interest in the most popular of the blogs, in sharing and reading.

It proved easier to buy the farm to get the mineral rights than to buy the coal rights alone.

Because Microsoft seems to sometimes not trust customer choice, they salt XP with all these little gizmos and trap doors to get people to try Microsoft stuff. But the reality is that we’re downloading more...

My style is to keep folks in place who are good managers and want to win.

I never lied to a person in my life; my kids didn’t, either.

Kids can amuse themselves with almost anything.

I know if I was a woman I wouldn’t want to be a member of an organization that’s mostly men.