We are on track to do that.

A lot of people in our industry haven’t had very diverse experiences. So they don’t have enough dots to connect, and they end up with very linear solutions without a broad perspective on the problem....

You’ve got to find what you love and that is as true for work as it is for lovers. Your work is going to fill a large part of your life and the only way...

You can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future.

The thing that bound us together at Apple was the ability to make things that were going to change the world. That was very important.

Your time is limited, don’t waste it living someone else’s life. Don’t be trapped by dogma, which is living the result of other people’s thinking. Don’t let the noise of other’s opinion drowned your own...

We’ll occupy both of them.

Maybe it’s telling you to revert back to a Macintosh.

No configuration. No setup. It’s pretty cool.

It’s high time we officially recognized it with this promotion,

You could have a negative view of having 4 or 5 percent share, but one of the positives is that you don’t really have to care what the rest of the market is like. It’s...

My girlfriend always laughs during sex – no matter what she’s reading.

If you keep your eye on the profit, you’re going to skimp on the product. But if you focus on making really great products, then the profits will follow.

Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.

We’ve gone through the operating system and looked at everything and asked how can we simplify this and make it more powerful at the same time,

We are very careful about what features we add because we can’t take them away.

This thing is on fire,

Whether people will buy a device just to watch video – it’s not clear, … So far the answer’s been no, because there are several devices out which play video and none of them has...

professional.

Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move...

In most people’s vocabularies, design means veneer. It’s interior decorating. It’s the fabric of the curtains and the sofa. But to me, nothing could be further from the meaning of design. Design is the fundamental...

[Apple wants to make] not only the most powerful Macintosh built, but the most powerful [system] in the whole industry.

Stay hungry, stay foolish

I’m in love with the new iMac — it’s the finest product Apple has ever created.

We’re baffled that a settlement imposed against Microsoft for breaking the law should allow, even encourage, them to unfairly make inroads into education — one of the few markets left where they don’t have monopoly...

If they want to raise the prices, it means that they are getting greedy.

It’s a non-issue for us… We sell computers.

My model for business is The Beatles. They were four guys who kept each other kind of negative tendencies in check. They balanced each other and the total was greater than the sum of the...

I hope that every customer, artist and music company executive takes a moment today to reflect on what we’ve achieved together during the past three years. Over 1 billion songs have now been legally purchased...

It’s impossibly small, … It’s thinner than a No. 2 pencil.

Selling one million videos in less than 20 days strongly suggests there is a market for legal downloads. Our next challenge is to broaden our content offerings.

We are thrilled to report the best quarter in Apple’s history. We are working on more wonderful products for 2006, and I can’t wait to see what our customers think of them.

Tim has been doing this job for over two years now, and it’s high time we officially recognized it with this promotion.

We’re going to keep going until we’re faster than those guys,

We completely missed the boat on CD-read/write drives, … We completely blew this one.

If you live each day as if it were your last, someday you’ll be right.

I wish him the best, I really do. I just think he and Microsoft are a bit narrow. He’d be a broader guy if he had dropped acid once or gone off to an ashram...

We are going to lead this movement, and the horse we’re going to ride is open protocols and open-source server software,

We’re the last guys left in this industry who can do it, and that’s what we’re about.

It’s time to move on,

Well, uh, if we knew then I probably shouldn’t talk about it,

Cars

I think the world’s a better place because Bill realized that his goal isn’t to be the richest guy in the cemetery, right?

Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life.Almost everything–all external expectations, all pride, all fear of embarrassment or failure–these things...

This decision is consistent with our strategy to focus all of our software development resources on extending the Macintosh operating system.

If today were the last day of my life, would I want to do what I am about to do today?

So today for the first time, I can confirm the rumors that every release of Mac OS X has been compiled for both PowerPC and Intel. This has been going on for the last five...

Our results this quarter reflect the outstanding performance of ‘Monsters, Inc.,’ … Which is poised to continue with its domestic home video release next month, and earnings from our growing film library, which continues to...

You’ve probably heard about this.

We think this is a real breakthrough. It’s never before been done, where you can buy hit prime-time TV shows the day after they’re broadcast.