Authenticity is a continual process of building self-awareness, a journey through which we acknowledge both our strengths and our limitations, and come to identify a noble purpose.

We can’t act until we know who we are and what we believe.

Unless individuals have the power to defy commoditization and define their own lives, their potential is vulnerable to the crushing forces of objectification.

The glory of victory softens our view of past frailties.

We each carry with us unique gifts, recognized and unrecognized. We long to harness those gifts in a way that gives life significance and helps us to matter more in the lives of others.

Only by digging deep down to the core of our true self can we come to a place of inner certainty. Our underlying values and priorities are our personal navigational stars on life’s journey—essential tools...

who are we?” is critical. Knowing who we are is the key to elevating our capacities and performance.

When we make a habit of acting on the interests arising out of our authentic passions, our enthusiasm can open doors before we even realize the potential that lies beyond them.

Without authenticity, we are only a poor imitation of someone else.

Habits of action cultivated early in life lay the foundation for unique skill sets able to carve a path beyond the mundane and into the relevant.

Nothing limits you like not knowing your limitations.

Our lives are marked by the people who choose to matter more: the teacher who encouraged our curiosity, the neighbor who lent a helping hand in time of need, the great leaders and perceptive thinkers...

Claiming that you are what you are not will obscure the strengths you do have while destroying your credibility.

How we present ourselves at any given time is dependent on the situation. We constantly balance the tension of high aspirations with the pragmatism of realistic expectations. The key is to represent ourselves in such...

We have a fundamental imperative in our lives to matter to others, to serve others, and to support each other in mattering more.

Any master skill in practice is about comprehending myriad elements and fitting them together in inspired ways that satisfy the objective.

We believe that it is the job of each of us to step outside of ourselves, look beyond the shadows, and seek reality. If we hope to present an authentic self to the world, it...

Too many companies— and individuals— are befuddled by delusion when it comes to identifying their authentic strengths and projecting those strengths through their brand. It’s as if they live in Opposite Land. If their service...

Distraction leaches the authenticity out of our communications. When we are not emotionally present, we are gliding over the surface of our interactions and we never tangle in the depths where the nuances of our...

We don’t experience our professional and personal lives as separate worlds; they are intertwined and holistic.

Throughout history, there have been people who mattered more. Some of them, like Ulysses S. Grant and Winston Churchill and Jonas Salk, changed the course of history in grand strokes. Others, like Reuben Styrlund and...

With honesty and a little digging, we have the opportunity to identify our gifts and harness them in the service of our best self—our own unique noble purpose.

Acting on our interests refines our understanding of what we are good at and what we value. The experiences we have along the way sometimes introduce us to new values that enhance and enlarge our...