They were the tabloid Olympics.

can’t speak for (Michaels), but the only issue is money.

Figure skating is a sport with its own subculture filled with behind-the-scenes intrigue, fashion, glamour and tremendous drama.

We have defined ourselves by our unprecedented lineup of major championship events, and today we are enhancing that roster, … Adding the Triple Crown to the Breeders Cup gives us unique promotional opportunities for our...

He told me this incredible story that Walt’s first really big production as a cartoonist for the cinema had been a character called Oswald the Lucky Rabbit, which was before Mickey. And for reasons that...

I live more than anything else to produce the Games.

We feel what the audience wants is as much coverage as we can provide for them.

We’ll say what we want, but it’s the league’s schedule.

John is much more than a football legend, he’s an American icon, … He is the only sports television talent who resonates across all ages – kids grow up today playing his video game and...

With Tyrone Willingham, the football program is in the right hands. He embodies Notre Dame’s core values, and his leadership, character and drive assure Notre Dame’s return to its traditional place among the elite national...

We’re asked that question every time before an Olympics, and I really don’t believe it’s going to happen. The Olympics are unique. People come in large numbers . . . to really be engaged by...

I was never really a big presence in the home.

We knew going into our discussions with the TOUR that NBC wanted to become an even bigger player in TOUR programming. We are delighted that we are doubling the number of TOUR events we’ll cover....

At this stage, seven years out, it’s definitely ahead of the last three games.

When you heard Curt Gowdy call a game, you knew it was a big game.

The only issue (for Michaels) was money.

He believed in him and told the organizers in whatever country the Olympics was in that they should use him.

I will never be cynical again about people.

I’m like a kid in a candy store.

I was stunned to see that space.

All the electronic marvels now available to viewers are a major selling point in our Olympics coverage.

They tell us they want to watch the Games when they’re available to watch the Games. Over 90 percent of them say that they’re available in prime time and at no other point during the...

He’s certainly the greatest play-by-play person up to this point that NBC sports has ever had. He literally carried the sports division at NBC for so many years on his back. … He was a...

If there’s anything that is the center of my career both creatively and emotionally, it’s the Olympics.

After seeing the results of pre-Olympic Trials and competitions and looking at the schedule more closely, we’ve decided that now there was simply too much rich content featuring some of this Olympics’ biggest stars and...

We offer our sincerest congratulations to the people of Vancouver on being selected to host the 2010 Olympic Winter Games and we look forward to working with them in the years ahead,

What am I supposed to do, jump up and down and whine? If this were 15 years ago, I’d be bemoaning my fate. But I’m in my late 50’s, and the realities of life have...

He not only got me off of the plane. He ran back into the plane, which had 3- or 4-foot flames all around it, to look for his brother one more time.

Now he’s got the best of both worlds.

Out all of these zillions of letters, one of the first ones that came was, as it turned out from Johnny Carson within the last five or six weeks of his life. I had worked...

Story is a driving force of anything in sports and entertainment. Not having the playoffs play out in front of the large audience as they had done in the past I think was one factor.

For the first time a major sports property has largely migrated from network to cable, where the dual revenue streams of subscriber fees and advertising can support the escalating costs of broadcast sports rights, …...

I saw Al and told him I was hiring Fred. That’s when it really hit him.

We do studies repeatedly on this. Over 90 percent [of viewers] say that they’re available in prime time and at no other point during the day.

At this point we are not even discussing make-goods, and it’s the belief of the business side of the company that we won’t need to.

She says that I wore some pretty sexy leather pants to that first meeting, but I don’t remember.

I am thrilled that we were able to give NASCAR this record-breaking rating for the exciting sport of stock car racing.

We had to make the decision here and we passed,

The Olympic opening ceremony is the most important event for the vast majority of the athletes here. Most won’t come close to a medal. And for them, this is the pinnacle of their athletic careers.

The most encouraging thing for us at NBC, as we look forward to the Games and their success, is that, according to our research, the ‘intent to view’ among Americans right now is within one...

This time, uniquely, our competitors have very, very, very strong programming.

The definition of winning has become distorted. If winning the rights to a property brings with it hundreds of millions of dollars in losses, what have you won? When faced with the prospect of heavy...

We’re all a part of General Electric and GE is an earnings-driven company,

It was the highest television rating in that entire 24-hour period.

The amazing thing about Bode is that unlike anybody else skiing today, he’s going to ski all five disciplines during the Games. He’ll be a story through the entirety of the Games.

We will probably discuss and update our position tomorrow.

The real issue though to this point, the money that pays for the Olympics, for our rights, is still largely money coming from television advertising. As soon as we see significant money start to come...

The second host that I had was an actress I didn’t know named Susan St. James.

Every time somebody in the world lies, Dick Ebersol gets a royalty.

When you talk about two greatest Olympic hosts in history, I’ve been blessed with to work for one [Jim McKay] and to be the boss of the other in Bob Costas,