While I was designing my home, I was living in different houses all around the world, and I saw thermostats that were just as bad as the ones in the U.S., or houses that needed them but didn’t have them. I realised that this was a worldwide problem. I thought, ‘Let’s fix it.’
Well, you can say there is a self driving car. I’m seeing the automation of vehicles. Really, computer-assisted driving. I think that is really interesting to us because we are taking all of the sensors technologies and putting them in cars and making people safer.
No amount of data will tell you if a feature should be in the product, because it doesn’t exist. You need to have a very clear leader with a clear point of view… otherwise, you get a mishmash of features and stuff that doesn’t make a lot of sense.
If you don’t have an emotionally engaging design for a device, no one will care about it.
I knew there were all kinds of interesting things going on at Google, but now that I’ve seen them, my mind has been blown – in a great way. They have all these amazing projects and people that the world doesn’t know anything about. I’m like a kid in a candy store – it’s an...
With most tech guys, it’s the same outfit every day – they wear their company logo.
It can’t be that difficult to build a great thermostat. So I decided to figure out: What would the thermostat for the iPhone generation look like? I got this bug. It really infected my brain. I kept thinking about it. This could be a cool product that matters and a cool product that has a...
Computers are great tools, but they need to be applied to the physical world.
At the end of the day, customer choice is essential. And we don’t make products that compete with Apple, nor make products that compete with Google. Our customers come in both iOS and Android flavors, and I hope our customers can still buy the products they want to purchase wherever they want to purchase them.
It wasn’t until the Apple Macintosh that people understood what true hardware-software integration was about. It took one company to line it up: low-cost hardware, cool graphics, third-party products built on top of it, in an all-in-one attractive package that was accessible to consumer marketing.
Usually, the biggest companies are not the most dynamic.