I am a lifelong lover of form–content interplay, and this book is no exception. As with several of my previous books, I have had the chance to typeset it down to the finest level of...

Exposition is a mode of thought, a method of learning, and a means of expression. Almost all of the characteristics we associate with mature discourse were amplified by typography, which has the strongest possible bias...

The line-by-line, sequential, continuous form of the printed page slowly began to lose its resonance as a metaphor of how knowledge was to be acquired and how the world was to be understood. “Knowing” the...

We may say then that the contribution of the telegraph to public discourse was to dignify irrelevance and amplify impotence. But this was not all: Telegraphy also made public discourse essentially incoherent. It brought into...

Typography fostered the modern idea of individuality, but it destroyed the medieval sense of community and integration

A page of a book is like a human face. Look at a page by Hemingway and compare it with Sterne and Marcel Proust. They are different typographical beings. But force upon them those ragged...

When typography is on point, words become images.

Una y otra vez, los lectores se han condicionado mutuamente.

What makes Helvetica more beautiful is the word “Helvetica” as a logotype in its typeface. It just makes the rest of the alphabets effective.

Figures are the most shocking things in the world. The prettiest little squiggles of black looked at in the right light and yet consider the blow they can give you upon the heart.

Typography is the craft of endowing human language with a durable visual form.

Readers usually ignore the typographic interface, gliding comfortably along literacy’s habitual groove. Sometimes, however, the interface should be allowed to fail. By making itself evident, typography can illuminate the construction and identity of a page,...

Designers provide ways into—and out of—the flood of words by breaking up text into pieces and offering shortcuts and alternate routes through masses of information. (…) Although many books define the purpose of typography as...