What values and goals guide our brand strategy, what capabilities drive marketing excellence, and what structures and ways of working will support them?” Structure must follow strategy—not the other way around.

What the average call excellent, the excellent call average.

You have to grab the goal, visualise your vision, excel in excellence and then become distinct in distinction.

When you walk in silence your excellence will always speak for you.

You need to choose your association according to your vision.

A person who values their goals actually values their achievements.

Disengaged employees are an unfortunate reality in the workplace, and poor leadership is often to blame.

Any decision can be easier if you think carefully about your goals; the dimensions of yourself that are most important to you; your needs and wants; the specific costs and benefits associated with your choices;...

You cannot pursue all your goals simultaneously or satisfy all your desires at once. And it’s an emotional drain to think you can. Instead, you must focus on long-term fulfillment rather than short-term success and,...

It can be dangerous to be right at the outset. Managers in some LCD-first companies interpreted the pivot point as an unconditional endorsement of everything they had been doing. As a result, they failed to...

Organizations can’t change their culture unless individual employees change their behavior—and changing behavior is hard.