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Advertisers  Quotes
They have a sizable amount of traffic. Advertisers will want to reach that audience, and buying through MSN is going to be the only way to do that.

—Danny Sullivan

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We compete with ourselves. And that’s what advertisers like to see.

—Jack Sweeney

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To advertisers: “Do not compete with your agency in the creative area. Why keep a dog and bark yourself?

—David Ogilvy

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When reading a book, you are sold what some writer thought. When reading a newspaper, you are sold what someone did, and, what some advertiser made.

—Mokokoma Mokhonoana

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This is the holy grail for advertisers and consumers. It is an online marketplace of qualified leads.

—Eckhard Pfeiffer

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A church service starts and ends with a prayer. A magazine starts and ends with an advert.

—Mokokoma Mokhonoana

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The acquisition of Radio 830 KMXE provides a new opportunity to bring play-by-play commentary and Angels game coverage to a large audience of Hispanic Major League Baseball fans. Once the transaction is complete the station’s...

—Dennis Kuhl

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AcquisitionAdvertisersAngels
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Humanity degenerating into one huge interconnected endlessly fragmenting fleshy sub-Reddit of weird fetishes and fucking doge memes, with the government periodically digging for information they can flog to advertisers and overseas power brokers to kill...

—Stefan Mohamed

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A lot of ads that companies thought would work online aren’t. Advertisers are now looking for results.

—Dennis McAlpine

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When advertisers see that kind of market penetration, they start drooling.

—Tamara Gaffney

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Her relationship with advertisers is pretty tenuous and she’s got to be careful how she handles it.

—Dennis McAlpine

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Sophisticated advertisers are used to paying a fixed fee for each lead,

—Tom Lubin

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The advertisers need to be aware that they are not getting their money’s worth — they have a contract that said they are paying for one thing and they are getting another.

—Ben Edelman

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AdvertisersMoney
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Advertisers still want to avoid controversy.

—Dennis McAlpine

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Advertisement shouldn’t look like information, it should look like a promise.

—Amit Kalantri

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Ad-IndustryAdsAdvertisement
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The reality is that it probably has no negative impact on advertisers. The only thing that (advertisers) really worried about is the publicity that comes from those special interest groups going against that kind of...

—Dennis McAlpine

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You’ve got to be crazy not to meet your consumer [online]. [Advertisers] know they have to be online.

—Charles Buchwalter

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Advertisers could care less about the media as long as it works. They have a budget and they want to reach people. But these are seismic changes in terms of traditional media being able to...

—Chuck Richard

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(W)hen there’s more engaged users, more advertisers want to be in front of them,

—Charles Buchwalter

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They have a lot of loyal advertisers and a good track record. They are prepared to go in for the long haul.

—David Sneddon

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I think MSN has some features advertisers will gobble up, but it’s too early to say whether it will be a superior experience. They have a sizable amount of traffic. Advertisers will want to reach...

—Danny Sullivan

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Economically, all the forces are in place for it to be a good upfront. Demand is there. But the advertisers are really rebelling. They’re threatening to put more and more money into cable television,

—Jack Myers

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