You must have realised by now that when one really cares, really tries to help, the other party recognises the fact and, therefore, easily sees the logic in working together for the greater good, for...

Reputation is the panacea for those who lack confidence in their own decisions.

Listening is a discipline. It’s all about being present at that moment in time.

I was so sure that I knew what they needed and what I wanted to sell them that I never stopped long enough to find out what it was they wanted to buy.

This is how you must be. You must become as evangelical about your promised outcome as he is about his. You must believe that you, and you alone, have the solution to your prospects problems....