If that occurs with the F-150, Ford has a real problem,
—Saul Rubin
We are confident the story on the operational side remains strong, and the North American auto business is today highly competitive,
The question is not can they do it, but can they do better than their competitors, … It certainly won’t be an easy road.
I think 2000 will be defined by a flattish level of sales and a better product mix, … I think that better product mix will feed through to better earnings for most of the major...
Look what happened with the redesigned Expedition last year,
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