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Rob Enderle  Quotes
It’s a lucrative market, and a great audience. These are people who spend money and replace their machines on a regular basis.

—Rob Enderle

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The company had become almost unmanageable, … In the past two and a half years, it felt like you just couldn’t get anything done. The turf wars became more pronounced.

—Rob Enderle

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Company
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Companies didn’t build a lot of inventory. Everyone based their build numbers on crappy consumer-confidence numbers. For certain high-demand products, companies are going to run out.

—Rob Enderle

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Confidence
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The product is clearly now really late.

—Rob Enderle

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They had credibility for a while. Now they need to show it.

—Rob Enderle

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Credibility
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AOL was a company waiting to die, Suddenly, they had a strategy that wasn’t just about putting them out of business. They washed the car and it got a lot more attractive.

—Rob Enderle

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Company
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Pretty much across the board people are saying that Microsoft is dysfunctional. They are not cooperating across business groups, … The end result of this reorganization is to fix that ? to get it so...

—Rob Enderle

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Business
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Depending on what it is you’re moving and how much of it you can move, it could really be the next killer app. It could relate to everything – from how you move movies, how...

—Rob Enderle

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Microsoft recognizes that its better off in the long run if it can focus on competing and innovating, … But it’s clear they have limits to how far they’re willing to go to make that...

—Rob Enderle

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Focus
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[Investors have to ask themselves how much higher tech stocks might go when the war starts.] From a financial standpoint, we’re already at war, … Much of the impact is already felt.

—Rob Enderle

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War
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It’s too early to call it, … The software industry is going to be seeing a lot of changes for some time — that’s the only guarantee at this point.

—Rob Enderle

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This is clearly an endemic problem.

—Rob Enderle

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I have trouble finding a study without it quickly being disqualified by who funded it,

—Rob Enderle

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These kinds of affinity programs, like credit cards with your favorite sports team, were popular for a while.

—Rob Enderle

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Sports
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The suit is likely to hurt both firms’ opportunities.

—Rob Enderle

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Hurt
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They didn’t miss this time, and there was a lot of concern.

—Rob Enderle

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Silicon Valley has some worldwide power players. It’s a good place to be again.

—Rob Enderle

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Power
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He has to expand market share. It’s one thing to get the company into fighting weight; it’s another thing to get into the fight.

—Rob Enderle

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This is Microsoft moving toward offering [all of its] software as a service, … Microsoft will ease into it because they don’t want to give up the product revenue before the services revenue can ramp...

—Rob Enderle

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Service
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They had a clear technology problem with laptops. They didn’t have — and IBM couldn’t seem to make — a good G5 mobile part, and that problem wasn’t going away.

—Rob Enderle

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Technology
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The software industry as a whole is eager to put a dent in piracy, so Microsoft as a leading vendor can say it has stepped up to do its part in the fight.

—Rob Enderle

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If you wanted to buy a machine that would still be a viable box in five years, this has that argument.

—Rob Enderle

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This will enable the neighborhoods where it is installed to experience next-generation Web applications and programming at acceptable speeds.

—Rob Enderle

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Experience
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How’d you like to live forever with a Britney Spears start page?

—Rob Enderle

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When a market is this tightly fought, any price drop in a component results in an immediate drop in hardware price.

—Rob Enderle

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We’re seeing cell phone growth from ages 8 and 9 on.

—Rob Enderle

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Growth
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Cutting R&D budgets can be tempting for managers during tough times. It’s seen as a soft cost, like marketing.

—Rob Enderle

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In terms of the level of importance, this would be ”’ in this space ”’ the same thing as Apple announcing they were going to be using Intel processors,

—Rob Enderle

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Space
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Microsoft [has] to be prepared for the future need to adopt certain behaviors that are much more in line with the people who develop and use software, … That’s why Ozzie was selected for this...

—Rob Enderle

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Future
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A few years back you couldn’t point to a single Dell laptop and suggest that it was something anybody wanted to carry. We’ve seen these products become much more attractive over time.

—Rob Enderle

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The GPS navigation market is poised for rapid growth in the US in 2006. The most successful GPS products will be those with affordable prices, strong performance, and a simple user interface.

—Rob Enderle

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Growth
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It’s the next big thing. In the next few years you won’t see a laptop without this kind of technology built in.

—Rob Enderle

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Technology
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They put in a number of their top assets to really turn the group around. Going forward, they have a team that can execute and meet their dates.

—Rob Enderle

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IE has been frozen for a number of years largely at the request of large corporations that didn’t want to upgrade and impact the stability of their systems. The result was that new browsers were...

—Rob Enderle

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Corporations
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[AMD’s launch places Intel in the unfamiliar position of following another company’s technology lead to market. AMD’s launch caught Intel] flat-footed, … Intel doesn’t have a good 64-bit transition strategy.

—Rob Enderle

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Technology
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The capability is there to make it look like an Aqua clone. This is going to be a very Apple-like launch.

—Rob Enderle

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Once you have the link open, you should be able to get the (Internet Protocol) address on the other side. If the drives are password protected, it is far more difficult to get access.

—Rob Enderle

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It does demonstrate that non-competes are enforceable in some states. Transfers of critical employees between competitors come with a certain amount of risk.

—Rob Enderle

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When we made the move from 16 to 32 bits, we were asking why we needed to make the move, … But by mid-decade no one doubted it. We always go through this cycle.

—Rob Enderle

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Considering how a phone gets treated, having a hard drive in them doesn’t make much sense to me,

—Rob Enderle

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The big unanswered question in the market is whether Apple hardware could successfully sell with Windows on it, and by successful, I mean be competitive to a degree that it could grow Apple’s hardware share...

—Rob Enderle

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Apple
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Whenever Microsoft wins one in this space, it’s the little guy winning.

—Rob Enderle

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It’s going to take a few versions until this can be a world-killing product, but over time, if it’s done right, it could certainly be as big as the PC ever was.

—Rob Enderle

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This Unix component is working against them. It’s basically Unix with an Apple front end, but from the administrators’ point of view, all they see is Unix.

—Rob Enderle

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Mobile broadband, which recently entered the U.S. market, is rapidly becoming the ‘must have’ technology in an industry already accelerating its shift away from desktop computers. This high-speed, broad-reach wireless technology opens up a serious...

—Rob Enderle

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Technology
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There isn’t a player on the desktop that’s at greater risk of losing share to IBM here than Microsoft,

—Rob Enderle

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Motorola and Microsoft have been working increasingly together on a series of fronts. This is just one more step to show and allow Motorola to differentiate in an area that they dominate in the United...

—Rob Enderle

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[In fact, Windows CE has been blamed for the lackluster acceptance of keyboarded handhelds in general, which some analysts say aren’t useful for much other than e-mail retrieval.] When are they going to get it...

—Rob Enderle

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Acceptance
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Right now, this is about a monopoly against the European people and they [Microsoft] can’t win that.

—Rob Enderle

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I think it’s the foundation of something really big. But there will be a problem in trying to find a way in describing this without all the technical jargon. I call it a personal media...

—Rob Enderle

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