All around the world, (Harley) has been synonymous with freedom, open roads, raw power and good times, and we expect the same things … here.

Customers will get a real understanding and appreciation of the Harley-Davidson lifestyle.

We tried to get as much input from the public to make this decision as we could. Which I felt like its gonna be something that’s gonna affect everyone, its gonna affect everyone in the...

We are looking at China as a long-term market exercise.

We’re taking a long-term market perspective with China.

Those are significant barriers for us. But … we’re taking a long-term perspective. We’re going take our time to build our brand, build our customers. We still believe this market has a great potential.

Harley-Davidson has selected one of the most well-established retailers of imported motorcycles in China. Mr. Wan has more than 10 years’ experience selling and servicing imported heavyweight and premium motorcycles. Moreover, he and his management...