If you can keep those concepts of play and competition, the behaviors are somewhat addictive. You can be addicted to fantasy sports just like you can be addicted to on-line betting – and I think...

Baseball is not quite to that level – though if you watch baseball, they do quite a bit of the same thing, too.

We know this about fantasy-sport players – they are much more dedicated sports fans than your average American.

Fantasy sports are a leisure pursuit that is akin to play – and we know really well that play is a very intense, spontaneous, frivolous activity, and that if you can sustain it, you get...