We know this about fantasy-sport players – they are much more dedicated sports fans than your average American.

Fantasy sports are a leisure pursuit that is akin to play – and we know really well that play is a very intense, spontaneous, frivolous activity, and that if you can sustain it, you get...

If you can keep those concepts of play and competition, the behaviors are somewhat addictive. You can be addicted to fantasy sports just like you can be addicted to on-line betting – and I think...

Baseball is not quite to that level – though if you watch baseball, they do quite a bit of the same thing, too.