Combined customer initiatives including greater menu variety, compelling everyday value offerings, convenient and contemporary restaurants and relevant marketing continue to drive our business forward,

In Europe, comparable sales rose 3.6% in August, due to strong performance in France and Germany partly offset by continued weakness in the United Kingdom, … We will build on this encouraging business momentum with...

We know from talking to [our customers] that nutrition information is key, and now it will be on our packaging as we literally put it right into our customers’ hands,

We think this the absolutely easiest way to communicate it,

We will continue to build on our momentum in this important area of the world…through improved communication of our product quality, brand relevance and commitment to balanced, active lifestyles.

Our strategic initiatives and intense focus on the customer delivered another month of strong results. We posted positive comparable sales across all geographic segments for February and marked our 34th consecutive month of positive global...

Strategic initiatives aligned behind McDonald?s Plan to Win are strengthening our competitive position and delivering positive results worldwide. Performance for the first quarter reflected more customer visits and enhanced profitability as we continued to connect...

We didn’t make an enormous change in the blend…but revisited procedures, made sure we were doing it in the right way.

We’ll pick those off as we are able,

We are putting the information customers need literally into their hands,

This initiative makes it easier than ever to understand the quality that goes into our food, … We’re very confident that the more information people have, the more they will like what they see at...

What changed is that they made it better,

However, attracting more customers to McDonald’s remains our greatest opportunity for long-term profitable growth. Just one percent growth in McDonald’s global comparable sales translates to approximately $100 million in additional operating profit for the company...

We’ve given them what they asked for and then people take responsibility about whether they add it up or not add it up,